Nov 23, 2024

2011-2012 Undergraduate Academic Catalog | Expires Aug. 2018

2011-2012 Undergraduate Academic Catalog | Expires Aug. 2018 THIS CATALOG IS ARCHIVED. BE SURE YOU ARE ACCESSING THE MOST ACCURATE CATALOG FOR YOU.

Marketing (BBA)

(or a second major)

A minor is not required. (The minor requirement is met automatically by completing the business core; however, a minor in accounting, economics, finance, legal studies or management may be obtained by completion of certain courses as listed under the respective department.)

Bachelor of Business Administration Requirements (B.B.A.)

Every candidate must earn at least a total of 124 credits, including a minimum of 42 credits at the 300-400 level, complete university Basic Skills and General Education requirements, and must satisfy the following:

Business Core (49 credits required)

Business Cognates (12 credits required)

COMM 105A - Fundamentals of Communication 3 cr
ECON 151 - Computer Application in Business 2 cr
RPW 300 - Writing in the Professions 3 cr
MATH 120B - Algebraic Methods: Finite Math 4 cr
MATH courses numbered at or above MATH 161 [although MATH 120B is recommended for business students who are not planning to take additional work in mathematics]

Courses Outside of the College of Business and Management

48 credits must be earned in courses that are not in the College of Business and Management.

Major Required Courses (9 credits)

Major Electives (9 credits required)

9 additional credits in 300-400 level marketing courses, not to include any business core courses.