Apr 30, 2026

2026-2027 Undergraduate Catalog

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2026-2027 Undergraduate Catalog

Marketing Minor (Non-B.B.A. Major)

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A Minor in Marketing (Non-B.B.A Major) can be obtained by completing the following:

Program Requirements

MKT 331 - Marketing Principles Credits: 4
MKT 434 - Consumer Behavior and Analytics Credits: 4
MKT 436 - Marketing Strategy Credits: 4
- Two additional 300-400 level courses in Marketing (6-8 cr.)