Nov 26, 2024

2017-2018 Undergraduate Academic Catalog | Expires Aug. 2024

2017-2018 Undergraduate Academic Catalog | Expires Aug. 2024 THIS CATALOG IS ARCHIVED. BE SURE YOU ARE ACCESSING THE MOST ACCURATE CATALOG FOR YOU.

Marketing Minor (B.B.A. Major)

A Minor in Marketing (B.B.A Major) may be obtained by completing the following:

Program Requirements

MKT 434 - Consumer Behavior and Analytics 4 cr
MKT 435 - Marketing Research 3 cr
MKT 436 - Marketing Strategy 4 cr
- One additional 300-400 level course in marketing, not to include business core courses.