MKT 339 - Field Project in Marketing

Students in this class will manage and operate a retail business in the Fall semester each year. Students will be responsible for customer service, merchandise display, signage creation and placement, point-of-purchase displays, employee training and marketing research.

Requisites: Junior standing, instructor permission. (Required, Previous).

Credits:3 cr

Session Cycle: Fall, Winter, & Spring/SummerYearly Cycle: Periodically