Aug 21, 2019  
2018-2019 Undergraduate Academic Catalog | Expires Aug. 2025 
    
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MKT 453 - Advanced Selling and Negotiation


This course develops skills to understand customer need analysis, create effective presentation and interpersonal communication, examine advanced negotiation, and develop sales planning. Several methods such as role-playing and cases will be used.

Requisites: MKT 433 , junior standing (Required, Previous)

Credits:4 cr



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