Aug 17, 2019  
2017-2018 Undergraduate Academic Catalog | Expires Aug. 2024 
    
2017-2018 Undergraduate Academic Catalog | Expires Aug. 2024 THIS CATALOG IS ARCHIVED. BE SURE YOU ARE ACCESSING THE MOST ACCURATE CATALOG FOR YOU.

[Add to Portfolio]

COMM 315 - Persuasion & Attitude Change


Examines processes and theories of attitude change; susceptibilities and resistances to persuasion; audience analysis; message formulation, and source credibility; verbal and non-verbal components of persuasive communication.

Requisites: COMM 105A or COMM 105B or instructor permission (Required, Previous).

Credits: 3 cr



[Add to Portfolio]