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May 07, 2024
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2012-2013 Undergraduate Academic Catalog | Expires Aug. 2019 THIS CATALOG IS ARCHIVED. BE SURE YOU ARE ACCESSING THE MOST ACCURATE CATALOG FOR YOU.
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MGT 341 - Global E-Commerce
Explores the emerging field of e-business from a strategic perspective. Students develop an understanding of the basic models, strategies and practices that e-firms may utilize to disrupt markets and to gain and sustain competitive advantage for their organizations.
Prerequisite: MGT 321 .
Credits: 3 cr
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